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    Planning

    Social media schedule

    A structured plan for managing and scheduling social media content, tailored for Australian tourism businesses. This tool helps businesses optimise their online presence, engage with their target audience, and drive bookings by creating a consistent and effective social media strategy.

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    What it walks through

    1. 1

      Platform Selection & Strategy

      Determining the right social media platforms and developing a tailored strategy for each.

    2. 2

      Content Calendar & Themes

      Developing a content calendar with specific themes to guide content creation.

    3. 3

      Content Creation & Scheduling

      Creating engaging content and scheduling it for optimal reach and engagement.

    4. 4

      Engagement & Community Management

      Strategies for engaging with followers and building a strong online community.

    5. 5

      Monitoring & Analysis

      Tracking performance and making data-driven adjustments to the social media schedule.

    Social media schedule, answered

    What does the Social media schedule produce?
    A structured plan for managing and scheduling social media content, tailored for Australian tourism businesses. This tool helps businesses optimise their online presence, engage with their target audience, and drive bookings by creating a consistent and effective social media strategy. It is built in 5 sections: Platform Selection & Strategy, Content Calendar & Themes, Content Creation & Scheduling, Engagement & Community Management, Monitoring & Analysis. The finished document exports for a bank, a council or a funder.
    How long does the Social media schedule take?
    About To be determined, spread over as many sittings as you like. The questionnaire comes first; each section is drafted from your answers and edited in place.
    Is the Social media schedule included in Launchpad?
    Yes. Business tools are part of Launchpad. Starter, free through a region or funded program, includes a selection; Launchpad at $595 a year and Pro at $2,000 a year include the full set.

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    Write the social media schedule inside Launchpad

    Answer the questions, edit the draft, export the document. Starter is free through a region or funded program.

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