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    For Australian tourism businesses

    The desk for the visitor economy.

    Launchpad for operators. Programs for regions. Consulting when the work is not a login. Built here, used in every state.

    Starter is free through your region. No credit card to run the Altitude Score.

    Bookings, trade and the score. Not another login.

    Altitude Score says what to fix. Trade tools say where to sell. The CRM keeps the sitting. One desk, built for a tourism week.

    See Launchpad

    One place to run your tourism business

    Trade, grants, marketing, listings and programs, together.

    1. Step 1

      One place to run your tourism business

      Launchpad brings trade, grants, marketing, listings and programs together, built for Australian tourism.

    2. Step 2

      Every part of the business, working together

      Trade, Grants, Marketing, Listings and Programs, each shown on the screens you get in Launchpad.

    3. Step 3

      Your action plan builds itself

      Add the features you want to your action plan as you read. It becomes your own step-by-step start in Launchpad.

    The product, as it ships

    Every feature
    • Marketing hub

      A brand profile, social and blog drafts, a website audit and an SEO score, written for an operator with an hour a week rather than an agency with a retainer.

      More on marketing hub
    • Grants and funding

      A live register of federal, state and regional grants, filtered to the business's state and type, with the application steps, documents and assessment criteria in one place.

      More on grants and funding

    Every state and territory

    All regions

    Hover a point. Click through to the state.

    Tourism in Adelaide, South Australia

    South Australia

    Home ground. Wine, wildlife and regional stays, and the office on Kaurna Country that supports the rest of the country from.

    See South Australia

    Experiences across Australia

    Tours, stays and attractions run by operators in every state.

    Where we work

    Business tools

    The plan, the budget and the pitch, written with the business's own numbers inside Launchpad.

    All business tools
    • Digital Content Schedule

      A comprehensive digital content schedule for Australian tourism businesses, designed to plan, organise, and execute engaging and effective content across various online platforms. This tool helps businesses streamline their content marketing efforts, improve brand visibility, and attract more customers.

    • Booking Confirmation Template

      Create professional booking confirmation emails that set clear expectations

    • Business Operations Plan

      A comprehensive plan outlining the day-to-day operational activities and processes of an Australian tourism business, ensuring efficiency, quality, and customer satisfaction.

    • Cancellation & No-Show Policy

      Create a fair cancellation policy that protects your revenue while keeping guests happy

    • Daily Operations Checklist

      Create opening and closing checklists to ensure consistent daily operations

    • Visual Merchandising Plan

      A simple plan to improve visual appeal and drive sales in your Australian tourism business.

    From operators we work with

    “As a business you’re always looking for information and guidance that will help you with the improvement and running of your business. This has by far given me the most benefit. Rather than just telling you what you need to do it tells you how to achieve it.”
    Cladich Pavilions
    “I cannot recommend Tourism Accelerator highly enough! Hayden and his team provided me with outstanding advice and service, above and beyond what was required. I now have a beautiful, fully functional online store!”
    Small Town Soap Co
    “Tourism Accelerator supported our business with valuable industry insights to extend our distribution reach which has led to new connections and bookings. I highly recommend getting in touch with his team.”
    BBQ Buoys

    Frequently asked questions

    What does Tourism Accelerator actually do?
    Consulting, coaching, trade, and Launchpad, the desk operators, regions and funded programs use. Services sit beside the platform; they are not a four-step journey.
    What is Launchpad?
    CRM, marketing, bookings, trade tools and the Altitude Score. Launchpad is $595 a year, Pro is $2,000 a year, feature packs $80 a month. Starter is free through your region or a funded program.
    Where is Tourism Accelerator based?
    167 Flinders Street, Adelaide. We work with operators in every state and territory.
    Does Tourism Accelerator help with grants?
    Yes. Launchpad keeps a live register of Australian tourism grants, updated weekly, with the application steps, documents and criteria for each one inside the platform. The grant finder on this site shows the register by state.
    How do I get started?
    Book a sitting, start on Launchpad, or write to hello@tourismaccelerator.com.au. We will look at the business and say what to do first.

    Get started with Launchpad

    Starter is free when your region or a funded program brings you on. Otherwise, book a sitting and we will walk the desk.

    No credit card to run the Altitude Score.