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    Planning

    New Tourism Product Development

    This tool helps Australian tourism businesses develop new and innovative tourism products. It guides you through identifying market needs, brainstorming ideas, and evaluating feasibility to create a successful and appealing offering.

    What it walks through

    1. 1

      Idea Generation & Market Analysis

      This section focuses on brainstorming new tourism product ideas and analysing the target market.

    2. 2

      Feasibility Assessment

      This section assesses the viability of the chosen tourism product idea.

    New Tourism Product Development, answered

    What does the New Tourism Product Development produce?
    This tool helps Australian tourism businesses develop new and innovative tourism products. It guides you through identifying market needs, brainstorming ideas, and evaluating feasibility to create a successful and appealing offering. It is built in 2 sections: Idea Generation & Market Analysis, Feasibility Assessment. The finished document exports for a bank, a council or a funder.
    How long does the New Tourism Product Development take?
    About 2-3 hours, spread over as many sittings as you like. The questionnaire comes first; each section is drafted from your answers and edited in place.
    Is the New Tourism Product Development included in Launchpad?
    Yes. Business tools are part of Launchpad. Starter, free through a region or funded program, includes a selection; Launchpad at $595 a year and Pro at $2,000 a year include the full set.

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    Write the new tourism product development inside Launchpad

    Answer the questions, edit the draft, export the document. Starter is free through a region or funded program.