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    Strategy

    Growth Roadmap Planner

    A strategic tool designed to help Australian tourism businesses identify, prioritise, and implement key growth initiatives. This planner guides users through a structured process of self-assessment, opportunity identification, and action planning, resulting in a clear roadmap for sustainable growth.

    What it walks through

    1. 1

      Current State Assessment

      Evaluate the current performance and capabilities of the business to identify strengths, weaknesses, opportunities, and threats.

    2. 2

      Growth Opportunity Identification

      Explore potential avenues for growth based on market trends, customer needs, and the business's core competencies.

    3. 3

      Strategic Initiative Prioritisation

      Evaluate and prioritise identified growth opportunities based on their potential impact, feasibility, and alignment with the business's strategic goals.

    4. 4

      Action Planning & Implementation

      Develop a detailed action plan for implementing the prioritised growth initiatives, including specific tasks, timelines, responsibilities, and resource allocation.

    5. 5

      Monitoring & Evaluation

      Establish key performance indicators (KPIs) and a monitoring system to track progress, measure the effectiveness of growth initiatives, and make necessary adjustments.

    Growth Roadmap Planner, answered

    What does the Growth Roadmap Planner produce?
    A strategic tool designed to help Australian tourism businesses identify, prioritise, and implement key growth initiatives. This planner guides users through a structured process of self-assessment, opportunity identification, and action planning, resulting in a clear roadmap for sustainable growth. It is built in 5 sections: Current State Assessment, Growth Opportunity Identification, Strategic Initiative Prioritisation, Action Planning & Implementation, Monitoring & Evaluation. The finished document exports for a bank, a council or a funder.
    How long does the Growth Roadmap Planner take?
    About 2-4 hours, spread over as many sittings as you like. The questionnaire comes first; each section is drafted from your answers and edited in place.
    Is the Growth Roadmap Planner included in Launchpad?
    Yes. Business tools are part of Launchpad. Starter, free through a region or funded program, includes a selection; Launchpad at $595 a year and Pro at $2,000 a year include the full set.

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    Write the growth roadmap planner inside Launchpad

    Answer the questions, edit the draft, export the document. Starter is free through a region or funded program.