
CRM and customer management
Commerce7
Winery software for cellar door sales, wine club, online store and customer records.
- Pricing model
- subscription
- From
- From A$149/month + 1.5% transaction fee
- Category
- CRM and customer management
About Commerce7
Commerce7, formerly WineDirect, is direct-to-consumer software for wineries. Point of sale, ecommerce, wine club and subscriptions, and tasting reservations connect to one customer profile.
The CRM and analytics tools bring POS, online, club and reservation data together, with reporting and queries. Club members can edit, skip, swap and customise shipments.
WineDirect Classic remains for existing clients until 31 December 2026, and WineDirect Fulfillment is a separate fulfilment service.
Pricing: Commerce7 plans are tiered by a winery's annual direct-to-consumer revenue. Each plan has a monthly fee and a transaction fee that falls as revenue grows, and contracts are month to month unless negotiated otherwise. Prices are shown in Australian dollars for the Basic, Pro and Experience plans, and Enterprise is quoted. You can book a demo.
What it does
- Point of sale
- Ecommerce with a checkout designed for wine
- Wine club and subscriptions
- CRM and analytics
- Tasting reservations
- Customer profile across POS, online, club and reservations
- Reporting and queries
- Churn risk flags and suggested next actions
- Fulfilment through WineDirect Fulfillment
Why it suits tourism businesses
Wineries use Commerce7 to see each guest's wines and club status at the cellar door. The same profile follows them online and into the wine club.
Tasting reservations and POS sit with the customer data, so the team can follow up with visitors after they leave. Commerce7 says wineries of all sizes use it, and its site shows an Australian winery testimonial.
Helps with: Wine, E Commerce, Direct To Consumer
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One place for the tools you run on.
Launchpad brings bookings, CRM, marketing and analytics together for tourism businesses, and connects with the tools you already use.
Frequently asked questions
About Commerce7