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    Analytics and reporting

    SurveyMonkey

    Online surveys and forms to collect guest feedback.

    Pricing model
    freemium
    From
    Free plan
    Category
    Analytics and reporting

    About SurveyMonkey

    SurveyMonkey is an online survey and feedback platform. You build surveys and forms from templates or from scratch, send them out and review the responses.

    It has hundreds of ready-made templates, AI features to help build questions, and a research panel if you need responses from people outside your own contacts. Enterprise admin and security features are available for larger teams.

    Common uses listed by the vendor include customer satisfaction, event feedback, registration forms and Net Promoter Score.

    Pricing: SurveyMonkey has a free option to sign up, paid individual and team plans billed per user, and enterprise pricing through its sales team.

    What it does

    • Survey builder
    • Online forms
    • Templates for customer satisfaction, event feedback and Net Promoter Score
    • AI features
    • Research panel
    • Registration forms
    • Integrations
    • Enterprise admin and security features

    Why it suits tourism businesses

    Tourism businesses use SurveyMonkey to ask guests how a tour, stay or event went. Customer satisfaction and event feedback templates give you a starting point.

    You can also run registration forms for events and staff surveys. It has integrations, though the vendor page does not name them here, so check its integrations page for your tools.

    Helps with: Surveys, Feedback, Research

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    Frequently asked questions

    About SurveyMonkey

    How much does SurveyMonkey cost?
    There is a free option and paid plans, plus enterprise pricing through their sales team. See their website for current plans.
    How can a tour operator use SurveyMonkey to improve tours?
    Send a short feedback survey after each tour and review the responses over time. Customer satisfaction and Net Promoter Score templates give you a head start.
    Can SurveyMonkey connect with my other business tools?
    Yes. Its integrations page lists Salesforce, HubSpot, Marketo, Mailchimp, Constant Contact, Slack, Microsoft Teams and monday.com, among others. Check that your tools are on the list.
    Can I use SurveyMonkey for event registration?
    Yes. The vendor lists registration forms and event feedback among its common uses.