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    CRM and customer management

    Brevo

    Email, SMS and automation tools with a built-in CRM.

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    Pricing model
    freemium
    From
    Free plan
    Category
    CRM and customer management

    About Brevo

    Brevo is a customer engagement platform. It combines email and SMS marketing, automation, a built-in CRM, live chat and transactional messaging.

    A no-code automation builder runs multi-step workflows with if and then branches. Two-way SMS replies land in a shared inbox. WhatsApp messaging is also supported.

    Developers can send email, SMS and WhatsApp through an API or SMTP relay, and Brevo connects to tools such as Shopify, WordPress and Stripe.

    Pricing: Brevo has a free plan that allows up to 300 emails a day and storage for up to 100,000 contacts, according to its help centre. Paid plans (Starter, Standard and Professional) scale with the emails you send, and SMS is pay as you go. Check Brevo's pricing page for which channels and features each plan includes.

    What it does

    • Email marketing
    • SMS marketing
    • Marketing automation with a no-code builder
    • Built-in CRM
    • Live chat and shared inbox
    • Transactional email, SMS and WhatsApp through an API
    • WhatsApp messaging
    • Landing pages
    • Integrations with Shopify, WordPress and Stripe

    Why it suits tourism businesses

    Tourism businesses use Brevo to send newsletters, booking confirmations and reminders from one account. Contacts sit in the built-in CRM, so you can segment guests and send the right message to each group.

    Automated workflows can run a welcome sequence or a follow-up after a stay or tour. Transactional email covers messages triggered by your own systems.

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    Frequently asked questions

    About Brevo

    How can a tour operator use Brevo to talk to customers?
    You can send newsletters, automated welcome and follow-up emails and SMS reminders. Contacts live in the built-in CRM so messages can be targeted.
    What tools does Brevo include?
    Email and SMS marketing, automation, a CRM, live chat and transactional messaging. WhatsApp messaging is also supported; check which plan includes it.
    Can Brevo help manage busy and quiet periods?
    Automated workflows keep follow-ups and reminders going without a manual send. Segments let you target past guests ahead of a quieter season.
    Is there a free version of Brevo?
    Yes. The free plan allows up to 300 emails a day and up to 100,000 stored contacts, according to Brevo's help centre. Paid plans add higher sending volumes and features, so check their pricing page for current limits.