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    Marketing and automation

    Meta Business Suite

    Manage your Facebook and Instagram pages, messages and posts in one place.

    Pricing model
    free
    From
    Free
    Category
    Marketing and automation

    About Meta Business Suite

    Meta Business Suite is Meta's tool for managing your business presence on Facebook, Instagram and Messenger. It brings your pages and accounts into one view.

    The inbox shows messages and comments from your Facebook page, Messenger, Instagram and a linked WhatsApp Business account together, and you can set up automated replies to common questions. A planner lets you publish or schedule posts, stories and Reels and see them on a calendar.

    Insights show how your content and ads are performing, with reports you can export.

    Pricing: Meta Business Suite is a free tool from Meta. Ads you run through Meta are paid for separately by budget.

    What it does

    • Combined inbox for Facebook, Messenger and Instagram
    • Automated replies
    • Post and story scheduling with a calendar view
    • Drafts
    • Insights on organic and paid performance
    • Exportable reports
    • Management of Facebook pages and Instagram accounts
    • Mobile app

    Why it suits tourism businesses

    Many visitors find tours, stays and venues through Facebook and Instagram, and guests message there with questions before they book. Meta Business Suite puts those messages in one inbox so your team can answer them from one place.

    Scheduling lets you plan posts ahead of a season or an event, and insights help you see which posts got a response. Your team can work in it together.

    Helps with: Social Media, Facebook, Instagram

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    Frequently asked questions

    About Meta Business Suite

    Is this tool free for a small business?
    Meta describes it as a free tool. Ads you run through Meta are paid for separately by budget.
    Can I manage Facebook and Instagram messages together?
    Yes. The inbox shows messages and comments from Facebook, Messenger, Instagram and a linked WhatsApp Business account in one view.
    Can I schedule posts ahead of time?
    Yes. The planner lets you publish or schedule posts, stories and Reels and shows them on a calendar.
    Can my team work in it together?
    Yes. Meta Business Suite is built for teams to manage pages and accounts together.
    What insights does it show about my posts?
    It shows organic and paid performance across Facebook and Instagram, including audience data, with exportable reports.