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    Marketing and automation

    Australian Tourism Data Warehouse

    Australia's national tourism data platform, linking listings to distributors.

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    About Australian Tourism Data Warehouse

    ATDW is the Australian Tourism Data Warehouse, Australia's national platform for tourism content. A tourism business adds a listing once, and distributors can take that content for their own sites and apps.

    Distributors receive quality-assured profiles in real time. These include state and regional tourism bodies, councils, visitor centres, travel agencies, media and travel apps. ATDW is an alliance with every national, state and territory tourism body.

    It supports tourism businesses, distributors seeking content, and destinations focused on regional growth.

    Pricing: ATDW states that the fee structure for tourism businesses depends on each state or territory tourism organisation, and the funds go back into regional marketing. ATDW has a fees article for each state and territory, so check yours or contact your state tourism organisation for current charges.

    What it does

    • Single listing for your business
    • Distribution of listings to tourism bodies, councils and visitor centres
    • Quality-assured profiles for distributors
    • Insights hub with tips and industry stories
    • Help centre support
    • Alliance with national, state and territory tourism bodies

    Why it suits tourism businesses

    Tourism businesses use an ATDW listing to have one set of details for their business shown across the sites of tourism bodies and partners. Keeping that listing up to date keeps those details accurate in more than one place.

    Fees for tourism businesses vary by state or territory. Each state or territory tourism organisation sets its own fee structure, so check with yours before you register.

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    Frequently asked questions

    About Australian Tourism Data Warehouse

    What is ATDW and who is it for?
    ATDW is Australia's national tourism data platform. It is for tourism businesses that want a listing, distributors that want content, and destinations focused on regional growth.
    Where does my ATDW listing get distributed?
    To distributors such as state and regional tourism bodies, councils, visitor centres, travel agencies, media and travel apps. Which sites show your listing depends on the distributors.
    Can ATDW connect with my existing business systems?
    The ATDW home page does not mention integrations or an API. Ask ATDW or your state tourism organisation.
    How much does an ATDW listing cost?
    The fee structure depends on your state or territory tourism organisation, and ATDW has a separate fees article for each one. Check yours or contact your state tourism organisation. If you are asked to pay while registering as a tour operator, you may have picked the Distributor account type by mistake.