Skip to main content

    Facebook Ads

    Maximise your tourism business's reach with expertly crafted Facebook advertising campaigns. Our team specialises in creating targeted ads that connect with travellers actively planning their Australian adventures. We'll help you showcase your unique offerings, drive bookings, and build a loyal community of guests who'll return year after year.

    Ask a question
    Timeframe
    Ongoing (minimum 3-month campaigns recommended)

    About this service

    Facebook Ads are a powerful tool for reaching potential visitors, but only when executed strategically. We'll craft targeted campaigns designed to connect with travellers actively researching and planning their trips to Australia. This means showcasing your unique experiences to the right people at the right time, ultimately driving more bookings and increasing your revenue.

    Our team dives deep into understanding your target audience and crafting compelling ad creatives that resonate with their travel aspirations. We handle everything from audience research and ad copywriting to campaign setup and ongoing optimisation. We typically see click-through rates improve by 15-20% within the first month.

    We provide regular performance reports, giving you clear visibility into your ad spend and return on investment. We'll work with you to refine your campaigns based on data-driven insights, ensuring you're always getting the most out of your advertising budget. Our goal is to help you build a sustainable stream of new bookings and a loyal customer base.

    What you get

    Included

    • In-depth audience research and targeting
    • Compelling ad copywriting and creative design
    • Campaign setup and management on Facebook
    • A/B testing to optimise ad performance
    • Ongoing campaign monitoring and adjustments
    • Detailed monthly performance reports
    • Dedicated account manager for support
    • Budget allocation guidance to maximise ROI
    • Competitor analysis to identify opportunities

    Deliverables

    • Comprehensive Facebook Ads strategy document
    • 5-10 professionally designed ad creatives per month
    • Custom audience segments and targeting parameters
    • Monthly performance reports with actionable insights
    • Ongoing campaign optimisation and management
    • Competitor analysis and market positioning recommendations

    How it runs

    Each step, in the order it happens.

    1. 01

      Initial Consultation

      We discuss your business goals, target audience, and existing marketing efforts to understand your specific needs.

      1 Week
    2. 02

      Campaign Setup

      We develop your campaign strategy, create ad creatives, and configure targeting parameters within Facebook Ads Manager.

      1-2 Weeks
    3. 03

      Ongoing Optimisation

      We continuously monitor campaign performance, analyse data, and make adjustments to improve results and maximise your ROI.

      Ongoing

    Add facebook ads to your plan.

    Build an action plan from the toolbox and we will price and schedule it with you. No commitment until you say so.

    Talk to usBack to the toolbox

    Frequently asked questions

    About Facebook Ads

    What's the minimum ad budget?
    We recommend a minimum $1,000/month ad spend to achieve meaningful results. This doesn't include our management fee.
    How quickly will I see results?
    Initial data within days, optimized performance within 2-3 weeks as campaigns learn and we optimize. Tourism campaigns typically hit stride in 4-6 weeks.
    Do you create the ad images/videos?
    Yes! We create ad creative based on your existing photos/videos or can arrange professional photography if needed.
    Can you target international travelers?
    Absolutely! Facebook's targeting allows precise geographic targeting anywhere in the world. We'll help you reach your ideal international markets.