The rise of the slow-travel weekend

The article describes it as a growing trend built around long lunches and longer stays. Rather than packing in as much as possible, slow-travel visitors favour an unhurried, extended weekend. The piece looks at the numbers behind this shift so operators can understand what is driving demand for longer, more relaxed stays.

It is a five-minute read in the Trends category, making it a quick overview rather than a detailed guide. That length suits a fast catch-up on where slow-travel demand is heading, so you can decide whether it is relevant to how you package and promote your offering.

The trend centres on long lunches and longer stays, which points to visitors spending more time and potentially more money per trip. The article references the numbers behind the trend, helping you gauge whether adapting your offering to unhurried, extended weekends could capture this growing segment.