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    Marketing hub

    Brand, content, site audit and SEO, aimed at a tourism operator.

    A brand profile, social and blog drafts, a website audit and an SEO score, written for an operator with an hour a week rather than an agency with a retainer.

    AI Marketing Hub

    AI-powered content creation and optimisation

    Brand Profile

    AI-generated brand identity

    Active

    Blog Posts

    12 drafts

    Social Media

    24 posts

    Website Performance

    SEO Score
    87/100
    Content Quality
    92%
    Mobile Friendly
    95%
    Page Speed
    78%

    The marketing hub starts with a brand profile built from the business, its guests and its region. Everything it drafts after that, from a social post to a blog article, reads from that profile so the voice stays consistent.

    The website audit and SEO score turn a vague sense that the site could be better into a ranked list of what to change. Email campaigns send to the CRM segments and report opens, clicks and what converted.

    What it does

    • Brand profile and positioning generated from the business and its market
    • Social posts and blog drafts in the brand voice, ready to edit and schedule
    • Website audit covering performance, experience and technical health
    • SEO score with the changes that would lift it
    • Email campaigns to CRM segments with sends, opens and conversions

    Marketing hub, answered

    Does Launchpad include marketing automation?
    Yes. Email campaigns, social scheduling, content drafting, audience segments, campaign analytics and follow-up sequences, so an operator can keep marketing going without a dedicated marketing team.
    Does Launchpad use AI?
    Yes, for content drafting, the visitor concierge, analytics notes and campaign suggestions. It is trained on tourism and Australian market context and shares the same tools and design as everything else on the platform.

    Works with

    Every feature
    • CRM

      Contacts, interactions, segments, bookings and enquiries, built for the way a tourism business actually works rather than a generic sales pipeline.

    • Analytics

      Revenue, bookings, campaign results and guest segments, with enough forecasting to price and plan a season without exporting to a spreadsheet.

    • Dashboard

      The desk an operator opens on Monday. Bookings, guests, revenue and the Altitude Score, with ATDW and visitation data alongside the business's own numbers.

    Marketing hub, with your business on it

    Get started free through a region or funded program, or book a demo and we will walk the desk with your own numbers.