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    Regional Fuel Survey Dashboard

    Real-time industry pulse and sentiment analysis across Australia

    Live Data
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    Sample Regional Dashboard

    This dashboard displays representative sample data to demonstrate how regional fuel survey responses are collected, filtered, and analysed. Live data will populate automatically as survey responses are submitted by tourism operators in participating regions.

    1,247

    Total Responses

    33 regions

    Below national avg

    7.6/10

    Avg. Impact Score

    National: -22.4%

    -22.3%

    Avg. Visitation Change

    National: -25.8%

    -22.9%

    Avg. Revenue Change

    AI Summary — Qualitative Feedback Analysis

    Generated from 1247 survey responses nationally

    1247 responses from tourism operators in regions across Australia show a significant level of fuel cost impact, with an average score of 7.6/10. The most common concerns are reduced visitor numbers, shorter stays, and higher operational costs. Visitation is down 22.3% on average, and revenue impacts are sitting at 22.9%, which is below the national average of 25.8%.

    Operators say that rising fuel costs are changing how visitors behave. Day-trip visitation, which is the backbone of drive-market tourism, has been hit hardest. Visitors are making fewer trips, spending less per visit, and shortening their stays. Forward booking sentiment remains negative, with tourism operators in regions across Australia worried about the upcoming peak season.

    Regional tourism is under increasing strain as operators absorb higher costs while dealing with less demand. Higher fuel prices reduce visitor numbers and at the same time push up operational and supply chain expenses. This is hitting smaller operators especially hard, as they don't have the scale to absorb the margin compression.

    AI-generated summary based on aggregated, anonymised survey responses. Individual operator data is not disclosed.

    Overall Impact Score

    7.6High
    Low ImpactCritical Impact
    National Average7.8/10
    Your Region vs National-0.2

    Impact Distribution

    Critical (8-10)540 (43%)
    High (6-8)461 (37%)
    Moderate (4-6)246 (20%)
    Low (0-4)0 (0%)

    Key Metrics Change

    Visitation
    -22.3%vs -22.4%
    Revenue
    -22.9%vs -25.8%
    Bookings
    -17.1%vs -18.5%
    Length of Stay
    -17.6%vs -15.2%
    Visitor Spending
    -23.1%vs -20.1%

    Responses by State

    6 states
    SA
    342
    VIC
    289
    NSW
    234
    QLD
    198
    WA
    112
    TAS
    72

    By Operator Type

    7 types
    Accommodation
    192
    Retail
    189
    Transport
    180
    Attractions
    178
    Food & Wine
    175
    Tours & Experiences
    167
    Events
    166

    Top Responding Regions

    Top 10
    Fleurieu Peninsula
    66
    Barossa Valley
    61
    Eyre Peninsula
    59
    Phillip Island
    59
    Gippsland
    57
    Kangaroo Island
    54
    Adelaide Hills
    53
    Murray River
    50
    Limestone Coast
    49
    Yarra Valley
    46

    Top Concerns Reported

    Reduced visitor numbers
    640
    Shorter stays
    618
    Higher operational costs
    567
    Supply chain costs
    526
    Forward bookings down
    524
    Less discretionary spending
    504
    Marketing ROI declining
    486
    Staff retention
    472

    Average Impact Score by Operator Type

    Higher = more impacted
    Events166 responses
    7.8/10
    Transport180 responses
    7.6/10
    Food & Wine175 responses
    7.6/10
    Attractions178 responses
    7.5/10
    Accommodation192 responses
    7.5/10
    Retail189 responses
    7.5/10
    Tours & Experiences167 responses
    7.5/10

    Tourism Operator Activation

    33% of surveyed operators have activated their Tourism Accelerator Launchpad profile. Encourage operators in your region to access free tools and resources.

    Data shown is for demonstration purposes. Live data will be populated as survey responses are collected.
    National comparison benchmarks are based on aggregated, anonymised data from across Australia.