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    Programs that change what a business does next.

    Structured training, coaching and funded programs for operators, councils and regional teams, delivered by people who have run tourism businesses. Some are funded, so they cost operators nothing.

    All programs

    Every program has its own page with the outline, format, price and how to enrol.

    • hospitality

      Food Tourism & Culinary Experiences

      Tap into the booming food tourism market with unique culinary offerings

      online · 4 weeks · Beginner to Intermediate · $347 AUD · Certificate

    • funding

      Grant Writing for Tourism

      Secure funding for your tourism projects through successful grant applications

      online · 4 weeks · Beginner to Intermediate · $297 AUD · Certificate

    • Business Operations

      Rezdy and Barossa Tourism Training

      Learn how to effectively use Rezdy to grow your tourism business and work with the Barossa Visitor Information Centre.

      online · 2 weeks · Beginner to Intermediate · Free · Funded by Barossa Council · Certificate

    • Digital Marketing

      Social Media for Tourism Growth

      Master digital marketing strategies to attract more visitors to your tourism business

      online · 8 weeks · Beginner to Intermediate · $220 AUD · Certificate

    • Business Operations

      Sustainable Indigenous Tourism Practices

      Develop authentic Indigenous tourism experiences with cultural sensitivity

      online · 5 weeks · Beginner to Intermediate · $397 AUD · Certificate

    • Business Operations

      Tourism Business Readiness Program

      Rebuild and strengthen your tourism business post-crisis

      online · 4 weeks · Beginner to Intermediate · $220 AUD · Certificate

    • Business Operations

      Tourism Crisis Management Strategies

      Prepare for and manage crises to protect your tourism business

      online · 3 weeks · Beginner to Intermediate · $247 AUD · Certificate

    • Customer Experience

      Tourism Customer Experience Strategies

      Create memorable experiences that generate 5-star reviews and repeat bookings

      online · 5 weeks · Beginner to Intermediate · $297 AUD · Certificate

    • Business Operations

      Tourism Data Analytics Essentials

      Use data to make smarter business decisions

      online · 5 weeks · Beginner to Intermediate · $397 AUD · Certificate

    • Business Operations

      Tourism Partnership Development Strategies

      Create powerful partnerships that drive growth for your tourism business

      online · 4 weeks · Beginner to Intermediate · $297 AUD · Certificate

    • 12 Week Launchpad Bootcamp

      12 Week Launchpad Bootcamp is a tourism business training program designed to help operators improve their business operations and enhance customer experiences.

      12 weeks · Free

    • ATE 2027 Subsidy

      Tourism and Events Queensland is providing a 50% subsidy for eligible Queensland tourism operators who register as a Seller Primary Delegate for the Australian Tourism Exchange 2027 (ATE27).

    • Report

      Fleurieu Visitor Economy — YE Dec 2025

      Spend is up 8.4% on last year, led by food, wine and overnight stays.

      PDF · 28 pp

    • Coaching

      Get Digital Savvy

      $891 per month (AUD), including up to 3 hours of coaching per month. Build confidence with websites, social media, and online bookings for your tourism business. Group coaching and practical activities — designed for operators who want to grow their digital presence.

      Ongoing (monthly) · $891 AUD

    • Coaching

      Get Started in Tourism

      $891 per month (AUD), including up to 3 hours of coaching per month. Foundations for new operators: positioning, compliance awareness, customer experience, and planning your first season. Supportive coaching for those entering the visitor economy.

      Ongoing (monthly) · $891 AUD

    • Coaching

      Get Trade Ready

      $891 per month (AUD), including up to 3 hours of coaching per month. Prepare to work with trade partners, agents, and wholesalers. Understand contracting basics, commissions, and how to present your product so it sells through distribution channels.

      Ongoing (monthly) · $891 AUD

    • Customer Experience

      Luxury Tourism Service Excellence

      Create and deliver exceptional luxury tourism experiences

      online · 5 weeks · Beginner to Intermediate · $597 AUD · Certificate

    • How-to

      Pricing for yield, not just occupancy

      A simple framework for getting your rates right by season.

      7 min read

    • Queensland Academy First Nations

      A Queensland Academy stream of capability building, mentoring and pathways for Aboriginal and Torres Strait Islander tourism operators across Queensland.

    • RDA Far North Small Business Support Program

      Five one-hour mentoring sessions, learning resources, an action plan and 12 months of Launchpad for small businesses across the Far North of South Australia.

    • Trends

      The rise of the slow-travel weekend

      Long lunches and longer stays — the numbers behind the trend.

      5 min read

    • Digital Marketing

      Tourism Digital Marketing Fundamentals

      Learn essential digital marketing skills tailored for the Australian tourism industry. You will learn to identify your ideal customer, create effective content, and track your marketing performance using key analytics tools to increase bookings.

      10 minutes · Free

    • Digital Marketing

      Tourism SEO for Australian Operators

      Improve your tourism business's visibility in search engine results. You will learn practical SEO techniques, from keyword research and on-page optimisation to backlink building and performance tracking, specifically tailored for the Australian tourism landscape.

      5 minutes · Free

    • How-to

      Turning a day-tripper into an overnighter

      Practical packaging tactics from operators who have done it.

      8 min read

    • Visual Content

      Unlocking Tourism Potential with Canva Design

      Remember the last time you saw a stunning image online and immediately knew the brand behind it? That's the power of visual consistency. In tourism, where experiences are the product, your visuals are your first impression. This program empowers you to craft a cohesive and captivating visual identity using Canva, even without prior design experience. Learn to setup your brand kit, develop reusable templates for <a href="https://www.canva.com/" target="_blank" rel="noopener noreferrer">Canva</a>, and design marketing materials that reflect the unique spirit of your tourism venture. You will also learn how to <a href="https://www.adobe.com/creativecloud/file-types.html" target="_blank" rel="noopener noreferrer">export</a> your designs in a variety of formats suitable for online or professional printing. Stop blending in and start creating a visual language that speaks directly to your ideal guests.

      Free

    • Data

      Where your visitors actually come from

      Origin-market data by town, and what it means for your spend.

      Dashboard

    • Trends

      Why autumn is the region's quiet powerhouse

      Shoulder-season demand is shifting. Here is how to capture it.

      6 min read

    Want a program for your operators?

    Councils and regional organisations run our programs for their operators, often with grant funding. We will scope it with you.

    Frequently asked questions

    Common questions about Tourism Accelerator programs

    What training programs does Tourism Accelerator offer?
    Programs for tourism operators in digital marketing, social media, business development, sustainable tourism, customer experience, trade readiness and leadership. They run for individuals, teams and whole organisations.
    Are Tourism Accelerator programs accredited?
    Many programs are designed with industry bodies and align with national tourism standards, and some carry formal accreditation or certification. Each program page says so, or ask us which programs meet your professional development requirements.
    How are programs delivered?
    A mix of online self-paced modules, live virtual workshops and in-person sessions, depending on the program. Most include practical exercises, case studies and ongoing resources in Launchpad.
    Can programs be customised for our organisation?
    Yes. We tailor content, pace and delivery format for regional tourism organisations, councils and enterprise clients, and run programs for groups of any size across Australia.
    How much do Tourism Accelerator programs cost?
    Pricing depends on format, duration and group size. Some programs are funded by government and free to operators. Each program page shows the current price, and we can check whether a subsidised option is available in your region.
    What support is available after completing a program?
    Participants keep access to the learning resources, community and follow-up coaching. Launchpad users also have the tools and analytics to apply what they learned day to day.